Thomas Rotherham College

  • Branding
  • Print

A vibrant and historic visual identity for TRC

Another Successful Project in the Education Sector

Continuing our experience in the education sector, we were delighted to be asked to work with Thomas Rotherham College (TRC), designing their prospectus alongside a whole range of publicity for the 2017/18 academic year.

The brief from the South Yorkshire college required an identity demonstrating the institution’s focus on the future, but that also referenced its heritage within the region and its tradition of academic excellence.

Thomas Rotherham College Prospectus Spread

Thomas Rotherham College – Bright & Bold

We set about creating a new look and feel for the college and outlined all this in a easily accessible set of visual guidelines.  We combined imagery that focused on the talented youngsters who study there, with a bright and bold colour scheme and associated typography that would be easily identifiable.

TRC Proposal Document - Shield

In addition we incorporated a ‘shield’ motif as a nod to TRC’s traditional coat of arms. This was carried through on all their advertising, from tram stop billboards to postcards.

A Future-proofed Visual Style

The new look and feel was carried through into their course prospectus, where we provided an updated layout and format to make the content more manageable and appealing to potential students and their parents. You can view the full prospectus on TRC’s website.

TRC Proposal Document - Strapline
TRC Proposal Document - Transparency

The client has been delighted with the outcome and we’ve learned a lot though the whole design process  – some might say its been an education.

Ink & Water took and understood our design brief perfectly to create a number of professional and creative design concepts in line with our College branding. Ben is extremely talented and incredibly easy to work alongside with ongoing design projects. All design deadlines were always met on time and on budget and the amendment stage was carried out promptly and accurately.

 

Ink & Water provide an excellent design service, competitive value for your design requirements and come highly recommended.
Carolyn Granger, Marketing Officer, Thomas Rotherham College

If you’re interested in working with us create vibrant new marketing material for your organisation, then don’t hesitate to get in touch!